GameSense will stay visible in sports venues and Las Vegas properties as the companies back research, helplines and employee training.
The MVP stars in a new 30-second spot that will be aired across the US and Canada, promoting responsible gambling tools and the GameSense program available across the BetMGM platforms.
This time, the two will join forces to educate the membership of the Major League Soccer Players Assocation (MLSPA).
The newly formed committee aims to reduce the negative effects of problem gambling, including online sports betting and land-based casinos, on communities and to promote responsible gaming.